Your AI Is Already Calling Your Leads. Does It Know When To Shut Up And Let You?
If you're running Prospecting or MLS Campaigns, you've already got an AI on the phone, in inboxes, and in text threads with your leads and agents right now. That part's handled. The part nobody talks about: whether that AI is actually getting smarter every time it works a lead — and whether it knows the exact moment a conversation stops being a job for a bot and starts being a job for you. That's what this session is about.
- How to actually build a data pipeline behind your AI, so every call, text, and reply makes the system smarter instead of just running the same script forever
- The specific signals that mean 'this one's not for the AI' — and how to build that handoff into your process before it costs you a deal
- Where most investors get this wrong with the AI they're already running, and what it quietly costs them
Join the free live training
Thursday, September 10th, 2026 · 3:00 PM EDT / 12:00 PM PDT
Who you'll learn from
Don Finley is the Chief AI Evangelist & Innovation Strategist at FINdustries. His 20+ year career runs from training robots to building the AI behind digital mortgage tech — long before 'AI' was a pitch deck buzzword. His philosophy is simple: AI should be a collaborator that extends what you can do, not a black box quietly making calls that were supposed to be yours.
Jarod Bowersett is the co-founder of Hey Rafi, where he helps real estate investors and home service operators replace manual follow-up with AI-driven sales systems. He focuses on the practical side of AI deployment: turning existing leads and conversations into booked appointments without adding headcount.
Hey Rafi — AI for REI.
Hey Rafi is not a CRM, a lead platform, or another marketing tool. It's a purpose-built AI system for real estate investors — designed to eliminate the manual grind of prospecting and turn your existing pipeline into a non-stop deal engine.
Pipeline Engineering™
Most investors treat their pipeline like a list. Hey Rafi treats it like a system. Pipeline Engineering™ is Hey Rafi's proprietary framework for turning your entire sales process into a fully autonomous workflow - where AI handles outreach, follow-up, and qualification so your team can focus exclusively on closing.
- Automated multi-channel outreach across calls, texts & email
- AI-driven lead qualification and conversation routing
- Seamless handoff to your acquisitions team - only when a lead is ready
Rafi · Your AI Appointment Setter
Rafi is the AI teammate your acquisitions room never knew it needed. Built exclusively for real estate investors, Rafi reaches out to your legacy, un-contacted, and long-term follow-up leads in your brand voice, across every channel, 24 hours a day, and books qualified seller appointments directly onto your team's calendar.
- Speaks in your brand voice - never sounds like a bot
- Works your dead leads while you're out closing deals
- Delivers live, qualified seller appointments - no chasing required
Your AI is already working your leads.
Now make it know when to hand them off.
Join Don Finley and Jarod Bowersett live on Thursday, September 10th and learn how to build a smarter AI pipeline, spot the handoff signals, and stop losing deals to bots that don't know when to quit.